5 Common Beauty Mistakes Americans Make (and How to Fix Them)

1. Sleeping in Makeup

We get it — after a long day, removing your makeup can feel like a chore. But sleeping in makeup clogs pores, dulls your complexion, and speeds up skin aging.
Fix It: Keep makeup remover wipes or micellar water by your bed for those late nights. Always follow with a gentle cleanser and moisturizer before sleeping.

2. Using the Wrong Foundation Shade

One of the most common mistakes is choosing a foundation that’s too light or too dark for your skin tone. This can create an uneven or unnatural look.
Fix It: Test foundation on your jawline, not your hand. The perfect match should blend seamlessly into your neck and face.

3. Skipping Sunscreen

Many Americans forget SPF — especially on cloudy days or during winter. Unfortunately, UV rays are still present and cause premature wrinkles and sun damage.
Fix It: Use a lightweight SPF 30+ daily, even under makeup. Try SPF-infused primers or setting sprays for easy protection.

4. Ignoring Skincare Before Makeup

Applying makeup without prepping your skin can lead to patchiness, dryness, or an uneven finish.
Fix It: Always start with a clean, moisturized face. A hydrating serum or primer will help your makeup glide on smoothly and last longer.

5. Overdoing It with Powder

While powder helps control shine, too much can make your skin look cakey and emphasize fine lines.
Fix It: Apply powder only to oily areas — typically the T-zone (forehead, nose, and chin). Opt for translucent, finely milled powder for a natural look.